An Overview
¡¡ Fushen Group Incorporated is a well-known domestic garment manufacturer. It is a deputy director enterprise of Gentlemen¡¯s Garment Committee of China Textile & Apparel Association and a deputy director enterprise of Guangdong Textile & Apparel Association. Presently, with more than 1,800 employees, Fushen Group can produce over 20,000 shirts one day and 1 million pieces of other garments in a year. ¡°Virtue¡± brand of Fushen is very famous in China.
¡¡¡FFushen has won many honors and awards for its excellent quality, such as ¡°China¡¯s Top Ten Shirt Brands¡±, ¡°Ten Most Famous Gentlemen¡¯s Garment Brands in China¡±, ¡°Famous Trademark in Guangdong Province¡± and ¡°Star Enterprise in China¡±. For four consecutive years, the company was granted the ¡°Golden Bridge Award¡± as a best-seller and the award was issued by State Ministry of Commerce). In 2002, Fushen garment was selected as ¡°Famous Product in Guangdong Province¡±. For several consecutive years, the company was judged one of the ¡°100 Strongest Garment Enterprises in China both in Sales Revenue and Profit¡±. In 2002 and 2003 at the information release conferences held by State Statistics Bureau for enterprises that take the lead in sales, ¡°Virtue¡± shirt was listed among China¡¯s Five Best Seller of Shirt. For many years, Fushen has ranked among China¡¯s top 10 in terms of comprehensive market share. In 2003, the company was judged ¡°Private Enterprise of Science & Technological in Guangdong Province¡±, ¡°High-Tech Enterprise in Guangdong Province¡± and one of ¡°Guangdong¡¯s Top 10 Shirt Manufacturers¡±. In 2004, it was judged one of ¡°Guangdong¡¯s 100 Strongest Private Enterprises¡±. In September 2004, Fushen¡¯s ¡°Virtue¡± Shirt was judged ¡°China¡¯s Famous Brand¡± and one of ¡°China¡¯s 10 Best Seller¡±.
¡¡¡FFushen Group has established a modern enterprise management system. It has always viewed product quality as the life of the enterprise. The quality of its ¡°Virtue¡± shirt has reached and even exceeded the national standard and complied with national standard JISL4117. It was judged ¡°Best Quality Product¡± in all the sampling inspections held by the state. Fushen Western-style suits judged ¡°Best Quality Product¡± in the sampling inspection of the quality of costume by the State Bureau of Quality Inspection. The company has obtained the certification of ISO9002. In 2001, ¡°Virtue¡± was acknowledged as one of ¡°China¡¯s Ten Quality Trust-Worthy Garment Brands¡±. The company was crowned ¡°Enterprise in the Honor List of the Quality¡± by the organizing committee of ¡°National Quality Checking Activity¡± and was judged ¡°Satisfying Brand with No Customer Complaint in Product Quality or Service¡± in the activity.
¡¡¡FFushen Group has a giant sales network and powerful marketing capacity. It has over 100 direct agents all over China and has established a long-term stable partnership with almost 2,000 large and medium-sized department stores. Its products are sold in more than 30 provinces, municipalities and autonomous regions throughout the country and exported to many parts of the world. It has also established partnership with a number of world-famous garment brands. In recent years, with vigorous development of China¡¯s economy, Fushen¡¯s products have seen a fast increase in the number of orders. Besides, the company has provided good products and sound services to massive big enterprises and institutions.
¡¡¡WIn May 2004, when the first phase of the new Fushen industrial zone was completed and the zone came into use, Fushen group was into a new course of development. Production scale and production level of Fushen costume¡¯s have elevated greatly. In 2005 with China¡¯s entry into the WTO, domestic costume market would embrace the global economic system in an all-round way. So in the face of a new epoch, Fushen Group has mapped the strategy for its development. With full enthusiasm and sure confidence, Fushen is working even harder to become a leader in the apparel industry.